Jobs in Japan
Explore hand-picked jobs in Japan for English speakers across tech, education, marketing, and more.
Vetted companies only. Apply from overseas.
Jobs in Japan
Explore hand-picked jobs in Japan for English speakers across tech, education, marketing, and more.
Vetted companies only. Apply from overseas.
This job posting was originally in Japanese. The English version is automatically translated. Please visit the company site for the most accurate information.
IHADA is a rapidly growing brand in the dermo-skincare market. Targeting younger consumers who often struggle with unexpected skin irritation, the brand offers a unique product lineup of highly effective medicated skincare products backed by medical expertise. Through communications that connect with young consumers throughout their customer journey, IHADA supports people who want to fully enjoy the things they love. The brand is also becoming increasingly popular with international tourists, and is continually taking on new challenges to attract new customers. The IHADA Group leads the development of medium- to long-term strategies and innovation plans, as well as marketing execution plans that include product and communications development, and leads the professional teams responsible for carrying them out. Working in tandem with the Campaign Lead, you will drive promotional and communications initiatives from planning and development through execution and PDCA. Responsibilities include developing communications initiatives and promotional plans based on insights into younger target audiences; planning and executing initiatives centered on social media and digital channels; planning and managing the progress of various campaigns; driving integrated marketing communications (IMC) in coordination with in-store promotions and offline initiatives; directing and managing progress with internal stakeholders, including the digital and sales teams, and external partners such as advertising agencies and production companies; and evaluating results after execution through PDCA, then applying the findings to subsequent initiatives. At this leading brand experiencing rapid growth, you can take on challenges at the forefront as the number and scale of initiatives expand, working at a fast pace. Because you will work closely with the Campaign Lead, this is an environment where you can learn and grow through on-the-job training, gaining expertise in the overall design of integrated marketing communications (IMC) and advanced practical know-how. You will also be able to practice effective digital marketing that complies with applicable rules and regulations while keeping up with the latest digital viewing habits of younger audiences. Armed with unique brand value and products, you can take on the exciting challenge of engaging with younger consumers’ real lives, growing the user base, and taking the brand to the next stage!
- Approximately five years of marketing experience with consumer goods sold to consumers, such as cosmetics, household products, food, beverages, or apparel, or experience planning and directing communications or promotional initiatives at an advertising agency or similar organization - Business acumen and sound judgment to correctly understand business rules and regulations, including laws such as the Pharmaceuticals and Medical Devices Act and internal guidelines, and to manage initiatives appropriately
- Understanding of digital behavior trends among younger audiences - Strong motivation to take on unprecedented challenges and overcome obstacles - Strong communication skills and the ability to engage many internal departments and external stakeholders - Extensive knowledge of skincare user habits and ingredients