Jobs in Japan
Explore hand-picked jobs in Japan for English speakers across tech, education, marketing, and more.
Vetted companies only. Apply from overseas.
Explore hand-picked jobs in Japan for English speakers across tech, education, marketing, and more.
Vetted companies only. Apply from overseas.
RakutenThis job posting was originally in Japanese. The English version is automatically translated. Please visit the company site for the most accurate information.
About Rakuten and the Business The Ad & Media Company provides advertising and marketing services, including digital advertising, research, and influencer business. The appeal lies in the ability to propose comprehensive solutions for all aspects of marketing, from upstream strategic planning to downstream execution such as advertising operations, effectiveness measurement, and data analysis. The marketing-related businesses include "Rakuten Marketing/Linkshare," which offers solutions for digital marketing in general, "Rakuten Data Marketing," which provides marketing solutions utilizing the big data owned by Rakuten, and "Rakuten Insight," which offers marketing research services, among other wide-ranging marketing businesses. This is an environment where you can place yourself in an organization that forms the core of the Rakuten Group and connect it to your own growth and career advancement. About the Department and Services - This position belongs to the marketing specialized organization of the Ad & Media Company, "Rakuten Marketing Japan Department/Linkshare Japan Business." - We advocate "Performance Based Marketing For All Channels" and provide multifaceted solutions to the diversifying business challenges of our customers, taking on the challenge of solving them. - Founded on affiliate advertising, we operate as a leading company in the Performance Marketing field, collaborating with global AI companies and providing marketing support utilizing Rakuten's marketing assets (such as Rakuten Data and Rakuten Media). - We directly engage with major advertisers, including the Rakuten Group and large EC/Fintech companies, proposing and operating performance advertising that contributes to improving marketing ROI and sales growth. Position: Background of Recruitment This organization is one of the core entities within the Rakuten Group, specializing in B2B digital marketing, commonly known as internet advertising, with over 20 years of history among more than 70 services owned by the Rakuten Group. All employees are registered with Rakuten Group Inc., and we are committed to the development of the entire group, aiming to make the rapidly growing advertising-related business the fourth pillar of Rakuten's overall business. As cookie regulations advance, we are seeking talent to achieve further business growth through full-funnel solutions utilizing first-party data (Rakuten ID data) based on facts such as Japan's largest purchasing information and credit card payment information, as well as unique global solutions not available in Japan and our own media network. Job Responsibilities - You will be responsible for front communication with media/influencers and provide consulting to maximize media performance to resolve marketing challenges discovered by advertiser sales. - You will understand the realities, needs, and challenges of media/influencers and, through collaboration with various internal product/service departments (Data, Affiliate, Influencer, SNS, Google/Yahoo!, Creative, etc.), continuously implement PDCA actions to resolve customer issues. - To solve stakeholder challenges, you will actively develop new media/influencers, not just communicate with existing media within our own platform. Job Details - Extracting customer marketing challenges and formulating marketing strategies and tactics to resolve those challenges. - Communicating with internal and external stakeholders necessary for executing strategies and tactics. - Creating execution plans based on communication and managing progress during the execution phase. - Operating and managing affiliate advertising and influencer advertising. - Media planning centered on affiliate advertising. - Proposing improvements based on data (reporting, regular meetings with responsible customers). - Formulating communication plans centered on creatives such as banners/LPs. - Developing communication plans (target, KPI, customer journey, media plan, etc.) through analysis of advertising effectiveness, market research results, and customer/purchase data. - Planning strategies that overlook the full funnel, selecting media, operating advertisements, managing budgets, and reporting. - Gaining deep customer understanding and discovering insights based on data analysis. - Presenting proposals and during competitions. - Actively solving customer challenges using AI and the latest industry technologies. Attractions/Appeal - "Growth as a specialized digital marketing team within the Rakuten Group" This is an organization specialized in digital marketing within Rakuten, a leading internet company in Japan. You will be in a privileged environment where you can immediately practice the marketing knowledge circulating throughout the Rakuten Group as an employee. - "Acquisition of marketing skills for both businesses and agencies" The Rakuten Group has over 70 businesses (services). As an organization where many business KGI, KPI, and marketing case studies circulate, you can hone your skills from the perspective of an agency employee engaged in actual business as well as from the perspective of a marketer in each Rakuten business. - "Career development as a front representative for domestic and international companies" Our clients are major EC/Fintech companies both domestically and internationally. You will consult on digital marketing for companies representing both domestic and international markets while carrying the Rakuten brand. You will be active in an environment that is always at the forefront of the industry, touching on the most attention-grabbing and newest trends. - "Total marketing skills (marketer & strategy planner & media planner)" This position allows you to organize, plan, and execute communication strategies from the upstream funnel as a total marketing partner for companies, not just specific channels like affiliate marketing. While the difficulty of designing an overarching strategy focused on performance is not low, you can build a career as a valuable talent in the industry. - "Cutting-edge global technology" Utilizing an internal environment where English is the official language, we actively adopt marketing solutions from global companies headquartered overseas and those not yet available in Japan. We provide a rare opportunity to engage with cutting-edge global technology in the advertising agency industry, which tends to be closed off in Japan. English Usage Scenarios When dealing with non-Japanese speaking clients such as foreign companies, we assign tasks considering employees' English skills in scenes such as meetings with global partners and internal tech departments. Working Environment - This position will be assigned to a department consisting of about 200 people, with 50% being sales positions. - The overall rate of mid-career hires exceeds 70%, and employees with diverse career backgrounds are active. Examples of Career Paths - 3rd year: Team Leader (leadership of a team of 2-3 members) - 5th year: Group Manager (management of about 10 members across multiple teams) - Others: There is a flexible assignment environment according to career plans, including transfers to departments closer to products and services or applications for open positions in other businesses within Rakuten. Employees with various backgrounds, whether experienced or inexperienced, are active in internet services, advertising agencies, web media, travel agencies, translation companies, etc. Additionally, the age range is broad, from new graduates to veterans. *There will be training for about three months after joining. After training, there is a possibility of being assigned to other teams based on suitability.
- Over 3 years of experience in problem-solving corporate sales (experience in advertising/internet industry is welcome)
- Experience in corporate sales of either affiliate advertising, display advertising, or listing advertising - Experience in corporate sales at a digital marketing company/internet advertising company or advertising-related company - Experience managing a team of 5 or more - Experience in business improvement using AI - Experience managing influencers or media individually - Basic knowledge of marketing or digital marketing
- Secondment to Linkshare Japan Co., Ltd., a 100% subsidiary of Rakuten Group Inc. - Salary structure, benefits, evaluation system, etc. are the same as Rakuten Group Inc.
